Victoria Probert
VJ Edgecombe in a blue cardigan and Tyrese Maxey in a tan bomber jacket, walking side by side past a stone building.

VJ Maxx by TJ Maxx

ClientTJ Maxx
AgencyEdelman
TaglineVJ Maxx styled by TJ Maxx
ChannelsSocialEarned

A fashion collab manifested by basketball fans.

During the 2025–26 NBA season, 76ers backcourt Tyrese Maxey and VJ Edgecombe were dubbed “VJ Maxx”—a nickname with an assist built in, and one we couldn’t pass up. So we took the idea straight to TJ Maxx.

Ahead of the play-in, VJ Maxx hit the tunnel in fits worthy of the name: head-to-toe designer looks from TJ Maxx, captured by LeagueFits. Then they hit the court—and won by 12.

PressComplex StyleHeavySports IllustratedCrossing BroadPhiladelphia InquirerSixersSixers Best Fits
A 76ers player at a press conference wearing a “VJ Maxx” cap.

The tunnel fits

Tyrese Maxey in sunglasses, a tan bomber jacket and white trousers.
Detail: a cream leather duffel bag held at his side, a gold chain at the pocket.
VJ Edgecombe walking in sunglasses, a blue cardigan and black contrast-stitch trousers.
Detail: a steel watch at the cuff of a blue cardigan, hand in pocket.
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The post

non-binary jalen brunson🎭 Fan account
they are maxxinistas
howtomakeit 1w
Caption of the Year.
Reply
hannahh.18 4h
THIS is what America needed 🤩
Reply
leaguefitsPaid partnership with tjmaxx
•••
VJ Edgecombe and Tyrese Maxey walking together in their tunnel outfits.Tyrese Maxey in sunglasses, a tan bomber jacket and white trousers.VJ Edgecombe walking in sunglasses, a blue cardigan and black contrast-stitch trousers.Detail: a cream leather duffel bag held at his side, a gold chain at the pocket.Detail: a steel watch at the cuff of a blue cardigan, hand in pocket.
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leaguefits VJ Maxx styled by TJ Maxx. 🏀🔥 #ad

View all 654 comments

alexanderangert Give TJMaxx all the marketing awards 🔥

Comments
  • howtomakeit

    Caption of the Year.

    Reply
  • jamiersen

    ngl lmaooo crispy

    Reply
  • wesofthewest_

    All I see are two goats

    Reply
  • hannahh.18

    THIS is what America needed 🤩

    Reply
  • lyrical_beauty23

    Them boys cleannnnn 🔥🔥🔥

    Reply
  • alexanderangert

    Give TJMaxx all the marketing awards 🔥

    Reply
  • juannm_7

    The generator looks tight 🔥🔥🔥

    Reply
  • maxeyera

    Hardest collab ever 🔥

    Reply
  • kiauna_talks_ball

    One of the all-time greatest captions ever

    Reply
  • refreshingdisturbance

    VJ sweater is 🔥🔥🔥🔥🔥🔥🔥🔥

    Reply
  • gchloe_goes

    They look so good! I don’t see very many men’s wear adds. Killed it!!!

    Reply
  • official_d_jole

    damn yall so fire my god

    Reply
  • lifeispretty_goode

    the collab we’ve been waiting for 🏀🤩

    Reply
Add a comment for leaguefits…
lifeispretty_goode 8h
the collab we’ve been waiting for 🏀🤩
Reply
maxeyera 8h
Hardest collab ever 🔥
Reply

Media reaction

Complex Style Instagram post: “Tyrese Maxey and VJ Edgecombe debut ‘VJ Maxx’ with TJ Maxx.”
Heavy headline: “Tyrese Maxey, VJ Edgecombe Launch ‘VJ Maxx’ Era With TJ Maxx.”
SportsCenter Instagram post showing the two players in front of a “VJ Maxx” storefront.
Headline: “VJ Edgecombe and Tyrese Maxey announce new brand partnership around ‘VJ Maxx’ nickname.”
Broadcast graphic styled as a “VJ Maxx” grand-opening flyer with both players’ stats.